Account win - Ironmongery Direct appoints WHICHMEDIA to trade and online advertising campaign

19/05/2009

WHICHMEDIA has been appointed to handle online and print advertising for Ironmongery Direct from June 2009. The activity will include trade press advertising across a number of specialist sectors including the self-build, home building, security and window sectors amongst other new channels to be explored.

Ironmongery Direct (www.ironmongerydirect.com) has the widest range of ironmongery in the UK with over 11,500 products including door furniture and hardware, hinges, signs, seals, ladders as well as a wide range of security products.

"We are thrilled to have been appointed and excited to work with the team at Ironmongery Direct," explained Account Director Edward Alexander. "We are going to be working closely with them to monitor activity moving forward, testing new markets and ensuring maximum return on their media expenditure".